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Unleash the 2023 Big Data Predictions!

It’s that time of year again--time for big data predictions! We have a bumper crop of them to share with you this year, so sit down, grab a beverage of your choice, and buckle up for the predictive onslaught. We kic Read more…

How Snowplow Breaks Down Data Barriers

If you have suspicions about your data, you’re not alone. The AI and data analytics dreams of many a company have been broken by poor data management and defective ETL pipelines. But by enforcing data schema at the poi Read more…

What is Behavioral Data, and Why Should Businesses Use It?

What is behavioral data? Put simply, it’s what people and machines do. And with millions of connected devices – including smart phones, wearables, home appliances and more – in use every day, businesses now have un Read more…

This Just In

Snowplow Acquires Poplin Data and Launches APAC Operating Hub

Jan 11, 2023 |

LONDON, Jan. 11, 2023 — Snowplow, an industry leader in data creation and behavioral data, today announced the acquisition of Sydney-based Poplin Data, Snowplow’s exclusive integration and enablement partner in Australia and New Zealand. Read more…

Snowplow Launches Data Product Accelerators, Snowplow BDP Cloud and Enterprise Updates

Nov 2, 2022 |

BOSTON, Nov. 2, 2022 — Snowplow, the industry leader in Data Creation and behavioral data, has announced the availability of the first of its Data Product Accelerators (DPAs)— recipes designed to help accelerate the journey from ideation to outcome when designing business-critical data products. Read more…

Snowplow Products Now Available on AWS Marketplace

Oct 20, 2022 |

BOSTON, Oct. 20, 2022 — Snowplow, the industry leader in data creation and behavioral data, today announced that customers will be able to find and purchase the Snowplow Behavioral Data Platform (BDP) in AWS Marketplace, a curated digital catalog of software, data, and services that run on AWS. Read more…