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Why Data Science Needs To Be Simpler for Marketers

Sep 20, 2016 |

Overall IT budgets might be flat, but marketing budgets are growing as companies try to maximize outreach to customers across multiple channels. For the data-savvy marketer, the world of big data and data science offers tantalizing opportunities to create a one-to-one relationship with customers and leap ahead of competitors. Read more…

Can Hadoop Be Simple Again?

Sep 19, 2016 |

In the beginning, Hadoop had two pieces: HDFS and MapReduce. Developers knew how to use them to build applications, and IT teams knew what it took to operate them. Fast forward to 2016, and developers have a cornucopia of technologies and frameworks at their disposal. Read more…

Forrester Sees Steady Growth for Big Data, Hadoop, and NoSQL

Sep 16, 2016 |

A new report from Forrester predicts the big data market growing at nearly 13% rate over the next five years, with “non-relational” platforms like Hadoop and NoSQL segments growing nearly twice as fast. Read more…

How Do You Value Information?

Sep 15, 2016 |

If you’re like most people, you recognize that information has value. The value isn’t always clear, but it’s clearly there. But according to some professional organizations, digital information literally has no value. Read more…

SAS Goes Back to the Future of Cognitive Computing with Viya

Sep 13, 2016 |

SAS yesterday unveiled plans to bolster its entire product lineup under the new Viya architecture with hefty doses of cognitive computing in an effort to make the software easier to use, more responsive to human input, and able to learn from experience. Read more…

News In Brief

AWS Redshift Feels the Heat

Sep 22, 2016 |

Amazon Web Service’s Redshift data warehouse service is taking a beating this week, with database analytics competitors Oracle Corp. and Cloudera claiming their platforms run much faster for less money. Read more…

Flink Distro Now Available from data Artisans

Sep 21, 2016 |

The company behind Apache Flink, data Artisans, today launched the first commercial distribution of the upstart stream processing engine. The new software product, called the dA Platform, is identical to the open source Flink project at this time, and comes with 24/7 technical support from the team that develops Flink. Read more…

Latest BI Tool Targets Online Retailers

Sep 20, 2016 |

A market analysis tool that combines self-service data management and “analytics at scale” targets online merchants looking to measure how they stack up against competitors over time in local markets. Read more…

Does ‘Cognitive Era’ Mean Fewer Jobs?

Sep 19, 2016 |

A recent technology study forecasts that artificial intelligence and machine learning could fill 7 percent of existing U.S. jobs over the next decade. Whether or not that’s a good thing is a subject of intense debate as automation and machine learning make steady inroads in the U.S. Read more…

SAP Debuts Free HANA Express Edition

Sep 19, 2016 |

SAP today unveiled a scaled-down version of HANA designed to let developers play around with the in-memory platform on a PC or a laptop. The software, which is free, gives developers access to all of HANA’s analytic capabilities for data sets 32 GB or smaller. Read more…

This Just In

Qlik Visual Analytics Platform Selected by Tantex

Sep 6, 2016 |

RADNOR, Pa., Sept. 6 — Qlik, a leader in visual analytics, today announced that Tantex, a Singapore-based textile and garments design and supplier, has chosen Qlik for its visual analytics platform. Read more…

New Relic Experiences Rapid Customer Adoption Across EMEA

Jul 5, 2016 |

July 5 — Software analytics leader New Relic, Inc. (NYSE: NEWR) announced today that leading companies across Europe, Middle East and Africa (EMEA) continue to choose the New Relic Software Analytics Cloud to help them modernize their software architectures, deliver higher quality software faster, and drive successful digital initiatives. Read more…

Databricks Enables Sellpoints to Launch a New Predictive Analytics Product

Mar 10, 2016 |

SAN FRANCISCO, Calif., March 10 — Databricks, the company behind Apache Spark, today announced that Sellpoints, a provider of online advertising solutions dedicated to optimizing return on ad spend (ROAS) for retailers and brands, chose Databricks as their enterprise Spark solution, allowing for the rapid productization of a critical predictive analytics product. Read more…

Splunk Enterprise Assisting European Footwear Giant

Mar 8, 2016 |

SAN FRANCISCO, Calif., March 8 – Splunk Inc. (NASDAQ: SPLK), provider of the leading software platform for real-time Operational Intelligence, today announced that fashion footwear retailer Kurt Geiger relies on Splunk Enterprise to support its growing e-commerce operations and improve the customer experience across its global websites. Read more…

Lazada Selects MapR to Unify and Analyze Data for Ecommerce Operations

Mar 1, 2016 |

March 1 — MapR Technologies, Inc., provider of the industry’s only converged data platform, today announced that Lazada Group has selected the MapR Converged Data Platform to power its ecommerce operations in Southeast Asia.  Read more…