Xcentium Teams with Qubole

CULVER CITY, Calif., Jan. 20 — Xcentium, a world-class digital services and technology provider to Fortune 1000 organizations, has selected Quboles self-service platform for big data, Qubole Data Service (QDS), to deliver leading edge analytics solutions. Xcentium’s rich background in Business Intelligence and analytics combined with Qubole’s big data-as-a-service platform enables its clients to quickly build enterprise scale solutions, leveraging all available data for deeper customer insight.

“Through our collaboration with Qubole we’re able to deliver solutions to our clients quicker and more economically, while allowing our architects to focus on continually improving the client experience,” said Steve Miller, partner and founder at Xcentium. “Qubole has proven to be a game-changer in terms of accelerating the time-to-value for our customers.”

As discussed in a recent Qubole blog post on Sentiment Analysis, modern e-commerce applications need to be based on analytics that constantly provide insights into current and future customers. By using the Qubole Data Service, Xcentium is able to meet this imperative by focusing on its core competency of integrating organizational data, such as weblogs, ad performance data, and commerce data, with external data sources, such as economic data, demographics, weather, social sentiment and industry benchmarks, to provide a 360-degree view of its clients’ businesses.

“E-commerce is an extremely competitive industry, and analytics is at the core of everything these companies do. Yet, many struggle with the complexity of the big data infrastructure required to support their data-driven businesses,” said Ashish Thusoo, CEO and co-founder of Qubole. “The Qubole Data Service is cloud based and delivered as a service — it virtually eliminates the barriers to adoption of the latest big data technologies, while doing so in the most cost-effective manner. We look to partner with innovative solutions providers such as Xcentium to combine the benefits of big data on demand with their industry expertise and industry-specific solutions to deliver on the promise of big data.”