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The Benefits of Building Predictive Analytics on Unified Customer Data

Predictive customer lifetime value (CLV) is a key element in modern marketing analytics, allowing marketers to prioritize customers that have the highest predicted business value. The most popular data science approach t Read more…

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Amperity Enhances Data Analysis for Over 400 Brands with New AI-driven Capabilities

Mar 6, 2024 |

SEATTLE, March 6, 2024 — Amperity today announced two new generative AI capabilities, Explore and Assist, that join existing AI-powered capabilities, Stitch and Predict, to create a comprehensive suite collectively known as AmpAi. Read more…

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