Tag: retail

Attention Shoppers: You’re Being Analyzed

Nov 30, 2016 |

Commerce Signals, developer of a bridge platform designed to connect advertisers and publishers with data from financial institutions, announced a partnership this week that combines transaction with location data so retailers can understand customers’ Read more…

9 Ways Retailers Are Using Big Data and Hadoop

Jul 20, 2016 |

The big data revolution is changing how business gets done in all industries. That includes the massive retail market, which drives $2.6 trillion in business in the U.S. and employs 42 million Americans. Read more…

Unlocking Retail’s Big Data Opportunity

Apr 8, 2016 |

Walmart remains the world’s largest company by revenue and the retail sector employs more people in the U.S. than any other sector outside of healthcare. While the 2015 holiday season was considered a lackluster one, the industry still saw sales increase 3 percent to $626.1 billion. Read more…

How Retailers Are Benefiting from Prescriptive Analytics

Feb 11, 2016 |

With the price transparency wrought by the Internet, retailers are finding it harder to compete. But thanks to big data analytics and machine learning, the smartest stores are gaining better margins by making small changes in their operations, increasingly by way of prescriptive analytics. Read more…

AOL Ad Platform Adds Machine Learning

Sep 17, 2015 |

One-time online juggernaut AOL is expanding its digital advertising platform to incorporate analytics with the goal of marrying machine learning with ad design to gauge the success of targeted advertising across different formats and platforms. Read more…

Big Data and the $465 Billion Xmas Prize

Nov 26, 2014 |

Between now and December 25, Americans are expected to spend nearly half a trillion dollars on gifts and goodies for themselves and loved ones, according to the National Retail Federation. Read more…

Coca-Cola Catching the Big Data Competition Wave

Oct 17, 2013 |Having Coca-Cola as a first customer is a start-up’s dream come true. The soft drink giant is offering this possibility with a new contest that will put three years of supply chain data in the hands of participants. Read more…

Harnessing the Power of Big Data to Reverse Retail Fortunes

May 30, 2013 |With 57 million shoppers visiting online retailer sites on Black Friday alone, there is a vast amount of data being generated with every click. Smart retailers have been tracking, analyzing and adjusting based on in-store and online customer data for years. How can retailers harness all this data to reach the peak of the retail industry? Read more…

Retailers Find Further Reason for Real-Time

Jun 28, 2012 |Retailers use streams of data from registers, social media, call centers, return and invoicing centers and various other places to piece together competitive elements of their business. But big data in retail doesn’t end there. Loss prevention and real-time fraud... Read more…

Of Tags and Targets: When SaaS Falls Short

Mar 26, 2012 |As the scale of mega-retail and content-driven sites continues to drive ever-upward, in part due to the added influx of diverse data types from the mobile web, the need for fine-tuned tools to analyze site movement and engagement are more present, but harder.... Read more…