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October 10, 2019

Hitachi Vantara Partners with Disney Parks to Advance the Next Generation of Ride and Show Analytics

LAS VEGAS, Oct. 10, 2019 – Today at NEXT 2019Hitachi Vantara, a wholly owned subsidiary of Hitachi, Ltd., announced a new strategic alliance with Disney Parks, Experiences and Products to help advance Disney’s industry-leading theme park innovations.

Hitachi Vantara is now the Official Ride and Show Analytics Provider of the Walt Disney World Resort in Florida and the Disneyland Resort in California to help create intelligent, data-driven solutions that will enhance the operational efficiency of shows and attractions. The teams are deploying industrial internet-of-things technologies (IIoT) that build on Disney’s legacy of bringing immersive storytelling experiences to life through the magic of technology.

The solutions use DataOps, a methodology for collaborative data management that helps organizations use data and analytics to derive real-time insights to transform their operations.

Additionally, Hitachi’s Lumada data management, analytics and IoT software collects and analyzes data to provide real-time insights into park operations. The solutions include predictive capabilities and digital twins, virtual software models that represent physical objects and help organizations understand and optimize performance.

“Walt Disney World Resort and Disneyland Resort have delighted their guests with one-of-a-kind experiences for decades,” said Brian Householder, chief executive officer, Hitachi Vantara. “We are thrilled to work with Disney to provide intelligent, data-driven solutions that allow Disney to continue its legacy of delivering immersive experiences with increased operational efficiency.”

The combination of Disney’s innovative entertainment experiences and Hitachi’s data-driven solutions will allow more guests than ever to make magical memories. Intertwining storytelling and technologies, Disney and Hitachi have already deployed a suite of solutions across multiple attractions at Walt Disney World Resort, including Toy Story Land attractions Slinky Dog Dash, Toy Story Mania, and Alien Swirling Saucers at Disney’s Hollywood Studios.

“From the very beginning, Disney Parks have been an example of how innovation and incredible stories and characters can come together to create something truly special. Working with Hitachi Vantara and its portfolio of data-driven technologies, we can continue to take our guests on unbelievable adventures delivering consistently outstanding experiences for every guest, every time,” said Trevor Larsen, Executive Vice President, Facilities & Operations Services, Disney Parks, Experiences and Products.

About Hitachi Vantara
Hitachi Vantara, a wholly owned subsidiary of Hitachi, Ltd., helps data-driven leaders find and use the value in their data to innovate intelligently and reach outcomes that matter for business and society – what we call a double bottom line. Only Hitachi Vantara combines over 100 years of experience in operational technology (OT) and more than 60 years in IT to unlock the power of data from your business, your people and your machines. We help enterprises store, enrich, activate and monetize their data to improve their customers’ experiences, develop new revenue streams and lower their business costs. Over 80% of the Fortune 100 trust Hitachi Vantara for data solutions. Visit us at

About Hitachi, Ltd.
Hitachi, Ltd., headquartered in Tokyo, Japan, is focusing on Social Innovation Business combining its operational technology, information technology and products. The company’s consolidated revenues for fiscal 2018 (ended March 31, 2019) totaled 9,480.6 billion yen ($85.4 billion), and the company has approximately 296,000 employees worldwide. Hitachi delivers digital solutions utilizing Lumada in five sectors including Mobility, Smart Life, Industry, Energy and IT, to increase our customer’s social, environmental and economic value. For more information on Hitachi, please visit the company’s website at

Source: Hitachi, Ltd. 

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