behavior analytics Archives - Datanami

What is Behavioral Data, and Why Should Businesses Use It?

What is behavioral data? Put simply, it’s what people and machines do. And with millions of connected devices – including smart phones, wearables, home appliances and more – in use every day, businesses now have un Read more…

Interana Delivers Customer Experience Analytics, with a Time-Series DB on the Side

Interana does develop a time-series database. But that doesn't make Interana a time-series database company. The Silicon Valley firm says it's gained market traction since it tweaked its approach and highlighted its fast Read more…