June 5, 2014

WibiData Joins Hortonworks Technology Partner Program

SAN FRANCISCO, Calif., June 5 —  WibiData, a leading big data personalization platform provider, today announced a partnership with Hortonworks, the leading commercial vendor promoting the innovation, development and support of 100-percent open source Apache Hadoop. WibiEnterprise, a flexible software platform for brands to develop and deliver real-time personalization applications across channels, is now available to be integrated with the Hortonworks Data Platform (HDP), running on HDP 2.0 and above.

Hortonworks has made Apache Hadoop easy to consume and use in enterprise environments. Hortonworks’ integration with WibiEnterprise extends this ease-of-use model to the application layer, empowering developers and data scientists to derive more business value from their existing Hadoop infrastructure. WibiData’s powerful personalization engine can easily ingest all user data that is available to create personalized recommendations and customer experiences across any digital touchpoint, including web properties, mobile applications, in-store kiosks or points-of-sale.

“WibiData is an innovator in its approach to bringing best-in-class machine learning and predictive modeling technologies to traditional organizations,” said John Kreisa, vice president of strategic marketing at Hortonworks. “We welcome them to the Hortonworks Technology Partner Program as it enables both WibiData and Hortonworks customers to leverage data as a competitive asset and create better end-user experiences.

WibiEnterprise provides a unified platform for business users, data scientists and engineers to collaborate on personalization strategies and deliver better, more natural user experiences. More specifically, the platform allows business users to glean insights into customer behavior and allows data scientists to run experiments in real time, improving the customer experience with full transparency.

“We are thrilled to partner with Hortonworks and to combine WibiData’s application platform with the flexible and open Hortonworks Data Platform,” said Garrett Wu, founder and CTO, WibiData. “We believe this integration will allow enterprises building on Hortonworks Data Platform to move beyond the technical challenges of data analysis and realize the true business value of big data, ultimately delivering better user experiences in real time.”