Success in today’s complex environment requires that organizations put in place consistent best practices of data collection, analysis and response while simultaneously examining advanced theories to determine next steps for their marketing analytics strategy.
At MAC 2016 you can look forward to eye-opening keynotes followed by interactive conversations from a choice of two tracks. As an attendee you can create a completely customized experience by alternating between tracks as specific sessions draw your interest.
Throughout the two days you will have multiple opportunities to engage with speakers and your peers in order to build out the valuable network you have come to expect from DMA events.