OpTier today announced it has been recognized for its innovation in Advanced Performance Analytics (APA) in the Enterprise Management Associates (EMA) Radar report titled "EMA Use Cases for Advanced Performance Analytics: Big Data gets a new Face."

Advanced Performance Analytics (APA), as EMA defines it, brings real-time or near real-time "big data" to IT operations, architects, service managers and even applications development, as well as IT executives and non-IT business stakeholders. APA has evolved out of classic service performance management, but with a twist -- rather than siloed approaches to monitoring and analysis, APA demands more eclectic data collection, huge levels of analytical scalability and strong insights into cross-domain and/or business outcomes.

"OpTier is one of the true trend-setting innovators in the APA arena, with a unique focus on business impact and performance," said Dennis Drogseth, vice president of Research at Enterprise Management Associates.

"Analytics have emerged as a must-have for CIOs today, especially as they struggle with putting a strategy around applying Analytics to their Big Data for competitive advantage," said Andy Wild, president of OpTier. "We commend EMA for recognizing the evolution of APM into Analytics and the critical role it will play going forward."

OpTier introduced its first solution for Big Data last Fall, applying its experience in capturing business transactions in context, when it introduced OpTier Big Data Analytics (BDA).

OpTier's Active Context Tracking (ACT) technology -- upon which Application Performance Management (APM) solution and Big Data Analytics platform are based -- tracks every interaction from the end-user, through the data center, through the cloud, with virtually no overhead.