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Applications » Predictive Analytics


How Big Data Analytics Is Shining a Light on Anonymous Web Traffic

Nov 20, 2014 |

They arrive suddenly at your website with no identification or cookies, browse product for minutes or hours on end, and then leave abruptly without a word. They’re anonymous Web visitors, and they’re the bane of the data-driven marketer. Attempts to catalog these shadowy creatures using traditional techniques often fail. The Web’s Wild West ways have led many people to crank up their privacy and security settings in an attempt to create a bubble of anonymity and protection from peering companies, Read more…

Why Twitter Is the Low-Hanging Fruit of Social Analytics

Nov 19, 2014 |

Nobody is mistaking the Twitter fire hose for a crystal ball. But big companies are increasingly turning to Twitter and other social media outlets for a range analytic tasks, from gauging customer sentiment about bendy smartphones to saving costs during product recalls. Corporations have been analyzing social media since it arrived on the scene year ago. But only recently have they figured out how to really make use of it, according to Katherine Matsumoto of Attensity, a big data analytics Read more…

FICO Improves Its Big Data Score with Trio of New Apps

Nov 18, 2014 |

FICO is best known as the company behind the software that calculates credit scores. But in fact the company does a whole lot more, and last week the company flexed its analytics muscles with the unveiling of several new offerings, including a new Hadoop app, a real-time streaming analytics app, and text analytics tool that can mine email and Twitter. The new Big Data Analyzer offering is a native Hadoop application that’s based on the technology FICO obtained with its Read more…

Hacking Your Way Onto the IoT

Nov 17, 2014 |

Elon “Ironman” Musk raised eyebrows recently when he said we are “summoning the demon” with artificial intelligence. While it’s debatable whether neural networks will give rise to evil spirits, a singularity of a different sort is clearly at hand when it comes to the Internet of Things, which is on the cusp of unleashing torrents of new data moving among consumers, devices, and device manufacturers. If you thought the data you have been dealing with was big, then you’re going Read more…

Businesses Are Going About Data Science Wrong–Here’s How To Get It Right

Nov 10, 2014 |

Data scientists make the bold promise of granting businesses the power to predict the future. The adoption of this relatively new job title has gained traction, as savvy companies seek to move beyond the rearview mirror of traditional business intelligence practices, and strive to implement customer segmentation, attribution models, churn analysis, and other next generation analytics. The current data scientist shortage may lead you to believe that the most difficult step is finding personnel to help your company achieve its Read more…

News In Brief

‘Datathons’ Emerge as Training, Recruitment Tool

Nov 24, 2014 |

As a big data ecosystem begins to flourish, “datathons” are emerging as a way to attract future data scientists since participants are required during competitions to collaborate with team members from other disciplines. The latest example comes from Ireland where a university working with a regional bank recently awarded a “big data prize” to a pair of brothers studying the commercial applications of computer science. The brothers, Sam and Jeremy Bowles, computer science students at the Dublin Institute of Technology Read more…

CNBC Looks to Scale Market Analytics

Nov 21, 2014 |

CNBC, the cable financial news channel, said this week it is joining forces with market analytics platform developer Kensho Technologies Inc. through a strategic investment and a content sharing agreement aimed at developing a new financial data analytics tool that adds another market ticker to the cable channel’s network feed. Terms of the investment and a separate content sharing deal were not disclosed. The deal is part of a strategic investment in Kensho by CNBC’s parent, NBCUniversal News Group. The Read more…

Using Wiki-data to Monitor, Forecast Disease Outbreaks

Nov 17, 2014 |

Researchers at Los Alamos National Laboratory used open source data culled from the online encyclopedia Wikipedia to develop a disease monitoring and forecasting tool they claim is more comprehensive than existing tools. Using Wikipedia access logs, the government researchers said they applied linear models, language (as a proxy for location) and a Wikipedia article selection procedure to test 14 combinations of location and disease outbreaks. The results suggest that their models could be transferred from one location to another without Read more…

‘Decision Science’ Meets Business Intelligence

Nov 6, 2014 |

A little-known company with roots in India and specializing in big data analytics along with “decision sciences” is pitching what it calls a “Google Map for decision makers.” Bangalore-based Mu Sigma, which also has a U.S. headquarters in Chicago along with offices in the U.K. and Australia, recently unveiled a platform dubbed muUniverse that is said to automate key aspects of the business intelligence process. Mu Sigma said it is targeting its analytics platform at Fortune 500 companies seeking to Read more…

Dairy Industry Asks: Got Big Data?

Oct 31, 2014 |

The bucolic days of the family dairy farm are long gone. Even in places like “America’s Dairyland” (aka, Wisconsin), huge dairy operations that milk thousands of Holstein cows twice a day are an increasingly common site. These days, the dairy industry is all about production. Enter big data technology as “big dairy” becomes the primary supplier of milk, cheese and, at least in the author’s home state, fried cheese curds. Among the big data applications being embraced by corporate farmers Read more…

This Just In

Glassbeam Introduces New Version of SCALAR Tightly Integrated with Spark

Nov 18, 2014 |

SANTA CLARA, Calif., Nov. 18 — Glassbeam, Inc., the machine data analytics company, today announced a new version of Glassbeam SCALAR tightly integrated with Apache Spark, enhancing its cutting-edge Internet of Things (IoT) analytics platform with new capabilities around advanced machine learning and real-time analytics. These features strengthen Glassbeam offerings as it continues to maintain market leadership in ingesting, parsing and transforming complex machine data for some of the largest product manufacturers worldwide. As the volume and variety of IoT-connected devices Read more…

Alteryx to Distribute New Version of Visual Analytics Kit for QlikView Users

Nov 13, 2014 |

IRVINE, Calif., Nov. 13 — Alteryx, Inc., the leader in data blending and advanced analytics, announced that it will distribute a new version of its free Visual Analytics Kit for users of QlikView, and now Qlik Sense, to get started with Alteryx.  As one of the top sponsors of next week’s Qlik World Conference 2014 (#Qlik14), Alteryx (Booth #501) can help empower business analysts by increasing their speed to insight with an easy-to-use platform that reduces the overall IT burden, allowing the analysts to focus on answering Read more…

Prelert Raises $7.5M

Nov 5, 2014 |

FRAMINGHAM, Mass., Nov. 5 — Prelert, the anomaly detection company, today announced it has raised a $7.5 million round of venture capital financing from Intel Capital and existing investors, Fairhaven Capital and Sierra Ventures. This investment will enable Prelert to further expand its field sales and engineering organizations to leverage the growing interest in Anomaly Detective from enterprises, cloud service providers and IT management providers. As IT security and operations professionals struggle to find actionable insight within the overwhelming volume of machine-generated big data that their Read more…

Spanish Hospital Improves Patient Care with SAS Visual Analytics

Nov 3, 2014 |

CARY, N.C., Nov. 3 — Hospital Universitari i Politècnic La Fe de Valencia is the first Spanish hospital to use advanced analytics and visual data mining to help improve outcomes for patients with chronic conditions. Through the La Fe Institute for Health Research, the hospital will implement SAS Visual Analytics, SAS’ flagship analytics visualization software, to help improve patient management and care. Chronic care is a priority for Hospital La Fe’s Health Department, with five percent of its patients classified as Read more…

Brillio Acquires Marketelligent

Oct 29, 2014 |

SAN JOSE, Calif., Oct. 29 — Brillio today announced that it has acquired Marketelligent, an advanced analytics solutions provider. Marketelligent’s solutions range from data visualization and reporting to advanced predictive analytics for global clients including technology companies and leading Fortune 500 companies. With this acquisition, privately-held Brillio will integrate Marketelligent’s 100 employees into Brillio’s Analytics Practice to deliver sophisticated analysis and detailed interpretation of data to improve business performance across consumer-focused industries including Banking, CPG, Retail, Telecom, Energy and Media. “We are proud Read more…